Citibank - Admerasia: Multicultural Advertising & Marketing Agency

Citibank

Banking&

Lunar New Year&

Gold Pigs.

Detail

For almost 20 years, global financial service, Citibank, annually parterns with Admerasia to during the Lunar New Year season - a holiday season that is the most celebrated and influential season for Asians worldwide. This is how Citibank shows it's commitment to the community.

build brand awareness and foster sales during the multilingual, pan-Asian Lunar New Year season.

An early adopter to the Lunar New Year market, Citibank's commitment for almost two decades has solidified it's message as a loyal service to the Asian American community.